REinventing MLS

Tag Archives: Real Estate

Get your share of the 1 million FREE leads delivered by the Broker Public Portal with Homesnap!


Midwest Real Estate Data (MRED) offers a way for you to get FREE leads from potential buyers and sellers. And you can use the same tool to invite all your clients and prospects to join you to search for properties with one click of a button.

Check out Homesnap! A group of brokers and MLSs from across the country formed an initiative called the Broker Public Portal (BPP) to deliver a way for you to get listing exposure, leads and referrals in your market. All these benefits are included as part of your MLS dues – it’s completely FREE to get exposure to a network of 850,000 agents and their clients across the country.

The progressive group of MLSs and brokers that created the Broker Public Portal with Homesnap saw the ever-increasing prices of advertising on the large listing portals and said it was time to provide agents and consumers with an alternative way to get listing exposure without spending thousands of dollars a month.

Broker Public Portal’s technology solution – Homesnap – has delivered 1 million FREE leads to agents and brokers just like you!

The Broker Public Portal with Homesnap is available to all MRED customers. All you have to do is register for Homesnap and download the free app in the App Store or Google Play.

To learn more about, go to Homesnap Pro University.

MRED users will prospect better, thanks to Remine

Remine Lifestyle

If you’re still taking the “spray and pray” approach to your lead generation efforts, stop. MRED now offers something way better.

Let’s face it: Mass marketing, shotgun marketing whatever title you give it, you can’t call it a reliable strategy. Even if you’re lucky enough to score a usable lead from a 3,000-postcard campaign or a day of door knocking, they still aren’t time- or cost-effective methods.

That’s why hyperlocal targeting has become the standard in real estate marketing. That’s why focusing your limited resources on pursuing better leads is the only way to survive in an increasingly competitive market.

That’s why it’s the perfect time for Remine.

MRED is thrilled to launch this predictive analytics tool, a product that sorts through billions of data points and uses that information to highlight consumers who are likely to buy and sell. That means you’ll be spending less time chasing leads and more time closing them. And now you have this unprecedented opportunity at your fingertips in connectMLS. MRED is providing its subscribers with access to Remine’s starter plan, with upgrades available if you want to take your prospecting to the next level with additional tracking, filters, and discounts on purchasing contact information.

Take a closer look…

Key features:

Ownership time: The majority of homeowners move every 7-12 years. Visualize this data on Remine’s interactive map to see where future housing inventory and buyers might be coming from.


Last sale price: See trends of how much homes have sold for in your target markets.

Sell score: Remine uses property data to predict the amount of time remaining before a listing is put on the market. This information is broken down in categories ranging from 0-6 months to more than 2 years.

Home equity: This filter is available in upgraded plans and allows you to see consumers who have enough equity in their home to put their property on the market. Use this filter to better target homes for door knocking, cold calling, and email campaigns.

Consumer contact information: Once Remine helps you identify consumers who will need your services, you have the option to purchase household contact information a la carte.

So are you ready to pursue real leads? Are you ready to find opportunities that can actually turn into revenue? Are you ready to Remine? You can start here in connectMLS and click on Remine in the tools section. Want some more tips before you get going? Take advantage of the training options below.


Get started with this introductory video

Register for live Remine webinars below. These one-hour sessions will give you a walkthrough of the property intelligence platform as you learn how to best utilize its many tools.

Wednesday June 6 – 11:00 AM, Click here to register

Thursday June 7 – 6:00 PM, Click here to register

Tuesday, June 12 – 2:00 PM, Click here to register

Thursday, June 14 – 1:00 PM, Click here to register

Click here and select “Remine” or “Remine Online” under “Course” to register for MRED training.
For any additional help, you can chat with Remine’s support team by clicking the blue and white button on the bottom right of the screen when using Remine. And you can always contact MRED’s help desk by calling 630-955-2755 or sending us an email.

Map with prices and one listing

MRED Begins the Season With a Win

Fans Respond Positively to the New Look and Enhanced Functionality of

LISLE, IL–(Marketwire – Sep 13, 2012) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), announced that the new has been successfully launched and is enjoying a great reception from MRED real estate professionals.

This redesigned website gives real estate professionals across the Midwest a more interactive and user friendly site with which to learn about the extensive suite of products and services provided by MRED, including easy access to its workhorse MLS system, connectMLS™. This new site is the place to find tools Realtors® can use, and to discover all the information and training on how to use them.

“Love it,” said Debbie Marwitz of Coldwell Banker Honig-Bell in Cary. “Everything you need is right there in front of you. Love the ‘top stories’ scrolling at the top and the direct link to connectMLS™. The bottom quick clicks which take you right to the answers — home, statistics, training, etc. — awesome! This site is so easy to navigate. GREAT job! Thanks for all your work on this!”

“OK, so my head is now spinning with this new website,” said Kathy Przybyla of RE/MAX of Barrington. “All of the wonderful options you have given the Realtor® community — thanks!”

Users find the new to be easy to navigate and very user friendly. The tabs across the top of the site give the visitor quick and easy access to general information on various topics. The powerful search feature allows you to enter a keyword and all documentation, links and information matching that keyword will be immediately available and accessible.

“I noticed the change right away and I am very pleased with it,” said Valerie DeMarco, of Prudential Starck Realtors in Palatine. “I think that the folks behind MRED have worked diligently to bring us the best MLS service out there. I love my MLS! I like that I can access different feature information right from the home page… and it is more visually appealing than the old website.”

“I thought it was neat to learn about the power search feature that I have not paid attention to while on connectMLS™,” said Bob Little, Jr., of Little Realty in Naperville. “I like that there is a ton of information that is easy to find and the housing statistics are something I can show clients without having to do a lot of prep work. Keep up the good work and continually improving the website.”

Not only are practicing real estate professionals giving the new website high marks, but their staff members are also experiencing the benefit of a cutting-edge

“I think it is just great,” said Linda Kous, Lead/Listing Coordinator for The G-Slow Team in Frankfort. “As an assistant there are many times I have questions and the agent is not handy so it is nice to have a resource that is so easy to read visually and ‘user friendly’. I read all the tips sent from MRED as they come but it is nice that now they are indexed so you can go back when you need them and review — the “How To” section especially! You guys are always making our work life easier. Thanks.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers, agents and appraisers and 8,000 offices. MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana. For more information, visit

Are You a Socialist? No, Not THAT Kind

MRED Enhances Social Marketing for Its Customers With Facebook App From

LISLE, IL–(Marketwire – Sep 12, 2012) – Midwest Real Estate Data (MRED) (, the Chicagoland multiple listing service (MLS), has announced a new partnership that offers its real estate professionals a solution to connect with potential clients through Facebook.

MRED is now offering its customers the MRED Social IDX, a Facebook social listing search app from, which allows real estate agents to add a property search directly to their Facebook business page. Potential home buyers will be able to search accurate and up-to-date listings through a visually intuitive platform. This new application also includes a feature that allows real estate professionals and their clients to have conversations about specific listings in real time via their computer, smartphone or tablet. A “Friend Feedback” feature allows people to share listings with their friends, family, and social circles.

“We are privileged to be working with one of the most well respected MLSs in the country,” says Joshua Lopour, CEO of “We are passionate about not only making the home search experience easier and more accessible but making it an event that can be shared with friends and family. We applaud MRED in taking that first step and allowing their agents to be on the cutting edge.”

“Social media is here to stay, and with nearly a billion users Facebook is obviously the place to be,” said MRED CEO Russ Bergeron. “As part of our continued search for products and services that are ahead of the curve, the MRED Social IDX Facebook app certainly fits. I predict this just might become the breakthrough product of the year. I know our customers are going to love it.”

To get to the MRED Facebook App Page, real estate professionals may visit, click on the handbag icon, and add this product to their Facebook brand page. For only $5.99 per month, any MRED customer will now have the ability to offer search-and-display of the full active inventory of homes for sale throughout their Facebook network. Anybody signing up before October 1st is getting the first month for free. With the power of social marketing they will then be able to take advantage of the exponential power of shared networks with their clients, friends and family.

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers, agents and appraisers and 8,000 offices. MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana. For more information, visit


Founded in 2012, (pronounced App Labs) allows anyone to add quality apps to social media pages in 30 seconds. Currently is servicing over 600 Brands in retail, music, fashion and most recently real estate. Our offices are conveniently located both in Orange County, California and Vancouver, British Columbia. For more information visit

Face The Facts Of Facebook!

Everybody is on Facebook, and MRED is providing you a way to get some face time with potential buyers and sellers!

MRED Social IDX (MSI) is a Facebook app that allows Realtors® to add an IDX property search directly to their Facebook business/brand page!  Check this out:

– Potential home buyers are able to search accurate and up-to-date listings through an easy to use platform on YOUR FB PAGE 

– Includes a feature that allows Realtors® and their clients to have conversations about specific listings in real time via their computer, smartphone or tablet

– A “Friend Feedback” feature allows those searching to share listings with their friends, family, and social circles

To get the app, visit, click on the handbag icon (the MRED “App Store”), and add this product to your Facebook business/brand page.  For only $5.99 per month, MRED customers have the ability to offer search-and-display of the full active inventory of homes for sale throughout their Facebook network.


Everybody that downloads the app by midnight on September 30, 2012, gets their first month FREE.  Be sure to use the coupon code MR3DB3T4 when you register.

Click HERE to read a short PDF on how to install the app on your FB business/brand page.

After you install the app, click HERE for the details on all of the app’s tools and features.

Or click HERE to watch a short (four minute) “How It Works” video on the MRED Social IDX (MSI) Facebook app!

You can always go to, to the Products & Resources tab, for more information on all of our products and services, including the MRED Social IDX page to learn about the MSI Facebook app!

Need help?  Contact MRED’s Help Desk at 630-955-2755 or

‘Walkable Urbanism’ the Future of Real Estate?

Click HERE for this story in the Chicago Agent Magazine; and click HERE for information on the MRED product Walk Score®

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