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Category Archives: MRED Social IDX (MSI)

MREDpalooza – Not Your Typical Real Estate Tech Fair

Eclectic Mix of Exhibitors Offers Unique Experience

LISLE, ILLINOIS (June 4, 2013) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), had no idea such a wide range of vendors that would be attracted to its upcoming real estate tech expo, MREDpalooza.

“We expected to get interest from major real estate players like Trulia, Zillow and realtor.com – and we did” said MRED CEO Russ Bergeron.  “We are also pleased by the strong support we are getting from many different sizes and types of companies, and not just from within the real estate industry.”

One of MRED’s service partners is 10K Research & Marketing, architects of The Thing, one of the most popular products MRED delivers.  The Thing, an interactive online market analytics tool integrated into MRED’s MLS system, uses MRED data to deliver easy to understand charts, graphs and housing trends for specific market areas.  Through the power of its interactive mapping tool, The Thing allows the user to define specific market areas and neighborhoods with which a Realtor® can demonstrate their detailed knowledge of their market. 10K came on board early as a ZOINK! level sponsor of MREDpalooza.

Workforce Resource, providers of Down Payment Resource (DPR), another popular service at MRED, is also on board as a ZOINK! sponsor.  DPR matches listings in MRED’s MLS database against thousands of down payment assistance programs, assisting buyers in determining their eligibility for those programs.  DPR helps MRED customers sell listings that might otherwise have gone unsold due to a buyer’s lack of funding – identifying one or more programs for which their listings qualify.

The Chicago Real Estate Forum is dedicated to promoting Chicago real estate news and trends. Their blog promotes news of interest to consumers and industry insiders – from community grand openings, model homes, amenities and more – including news from MRED and MREDpalooza.  Chicago Real Estate Forum is a ZOINK! Sponsor.

Another ZOINK! exhibitor is Goomzee®, delivering to MRED customers a mobile text messaging and QR code marketing tool that delivers property information to buyers’ mobile devices and instantly informs the listing agent about who is making the request.  This technology takes you to the cutting edge and makes “paper flyers” obsolete.

Appla.bz, yet another ZOINK! exhibitor, have created the MRED Social IDX (MSI) application for Facebook.  With most of the world on Facebook, Appla.bz provides an essential service to MRED customers, combining the power of Facebook with MRED’s Internet Data Exchange (IDX) program – bringing MRED’s MLS property search to an agent’s Facebook business page.  At MREDpalooza, Appla.bz is offering attendees a free month of MSI plus an Appla.bz agent website.

“The variety and numbers of participants has proven to us that MREDpalooza is the right event at the right time,” said Bergeron.   “With thousands already registered and signed up for training sessions, MREDpalooza is going to exceed every expectation for attendees and exhibitors alike.”

About MREDpalooza

MREDpalooza is the largest free real estate tech expo in the country.  Taking place Tuesday, June 18, 2013, from 9:00 a.m. to 4:00 p.m. at the Donald E. Stephens Convention Center in Rosemont, Illinois, MREDpalooza will be a great opportunity for MRED’s customers to learn, at no cost,  about a myriad of real estate products and services to enhance their businesses.

MRED is planning for several thousand attendees and scores of vendors, many of whom have already committed to attending.  Training sessions and demos will be offered throughout the day, providing more in-depth understanding of many of the products and services.  Those wishing to attend or exhibit at MREDpalooza are asked to visit MREDpalooza.com for free registration and sponsorship information.

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers and appraisers and 8,000 offices.  MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.  MRED delivers over twenty products and services to its customers, complementing connectMLS™, the top-rated MLS system in the country per the latest WAV Group MLS Technology Survey.  For more information please visit MREDLLC.com.

Are You a Socialist? No, Not THAT Kind

MRED Enhances Social Marketing for Its Customers With Facebook App From Appla.bz

LISLE, IL–(Marketwire – Sep 12, 2012) – Midwest Real Estate Data (MRED) (www.MREDLLC.com), the Chicagoland multiple listing service (MLS), has announced a new partnership that offers its real estate professionals a solution to connect with potential clients through Facebook.

MRED is now offering its customers the MRED Social IDX, a Facebook social listing search app from Appla.bz, which allows real estate agents to add a property search directly to their Facebook business page. Potential home buyers will be able to search accurate and up-to-date listings through a visually intuitive platform. This new application also includes a feature that allows real estate professionals and their clients to have conversations about specific listings in real time via their computer, smartphone or tablet. A “Friend Feedback” feature allows people to share listings with their friends, family, and social circles.

“We are privileged to be working with one of the most well respected MLSs in the country,” says Joshua Lopour, CEO of AppLa.bz. “We are passionate about not only making the home search experience easier and more accessible but making it an event that can be shared with friends and family. We applaud MRED in taking that first step and allowing their agents to be on the cutting edge.”

“Social media is here to stay, and with nearly a billion users Facebook is obviously the place to be,” said MRED CEO Russ Bergeron. “As part of our continued search for products and services that are ahead of the curve, the MRED Social IDX Facebook app certainly fits. I predict this just might become the breakthrough product of the year. I know our customers are going to love it.”

To get to the MRED Facebook App Page, real estate professionals may visit facebook.com/MREDLLC, click on the handbag icon, and add this product to their Facebook brand page. For only $5.99 per month, any MRED customer will now have the ability to offer search-and-display of the full active inventory of homes for sale throughout their Facebook network. Anybody signing up before October 1st is getting the first month for free. With the power of social marketing they will then be able to take advantage of the exponential power of shared networks with their clients, friends and family.

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers, agents and appraisers and 8,000 offices. MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana. For more information, visit www.mredllc.com.

About AppLa.bz

Founded in 2012, AppLa.bz (pronounced App Labs) allows anyone to add quality apps to social media pages in 30 seconds. Currently AppLa.bz is servicing over 600 Brands in retail, music, fashion and most recently real estate. Our offices are conveniently located both in Orange County, California and Vancouver, British Columbia. For more information visit www.AppLa.bz.

Face The Facts Of Facebook!

Everybody is on Facebook, and MRED is providing you a way to get some face time with potential buyers and sellers!

MRED Social IDX (MSI) is a Facebook app that allows Realtors® to add an IDX property search directly to their Facebook business/brand page!  Check this out:

– Potential home buyers are able to search accurate and up-to-date listings through an easy to use platform on YOUR FB PAGE 

– Includes a feature that allows Realtors® and their clients to have conversations about specific listings in real time via their computer, smartphone or tablet

– A “Friend Feedback” feature allows those searching to share listings with their friends, family, and social circles

To get the app, visit facebook.com/MREDLLC, click on the handbag icon (the MRED “App Store”), and add this product to your Facebook business/brand page.  For only $5.99 per month, MRED customers have the ability to offer search-and-display of the full active inventory of homes for sale throughout their Facebook network.

BUT WAIT – WE HAVE A SPECIAL LIMITED TIME OFFER!

Everybody that downloads the app by midnight on September 30, 2012, gets their first month FREE.  Be sure to use the coupon code MR3DB3T4 when you register.

Click HERE to read a short PDF on how to install the app on your FB business/brand page.

After you install the app, click HERE for the details on all of the app’s tools and features.

Or click HERE to watch a short (four minute) “How It Works” video on the MRED Social IDX (MSI) Facebook app!

You can always go to MREDLLC.com, to the Products & Resources tab, for more information on all of our products and services, including the MRED Social IDX page to learn about the MSI Facebook app!

Need help?  Contact MRED’s Help Desk at 630-955-2755 or help.desk@MREDLLC.com.