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REinventing MLS . . .

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MRED users will prospect better, thanks to Remine

Remine Lifestyle

If you’re still taking the “spray and pray” approach to your lead generation efforts, stop. MRED now offers something way better.

Let’s face it: Mass marketing, shotgun marketing whatever title you give it, you can’t call it a reliable strategy. Even if you’re lucky enough to score a usable lead from a 3,000-postcard campaign or a day of door knocking, they still aren’t time- or cost-effective methods.

That’s why hyperlocal targeting has become the standard in real estate marketing. That’s why focusing your limited resources on pursuing better leads is the only way to survive in an increasingly competitive market.

That’s why it’s the perfect time for Remine.

MRED is thrilled to launch this predictive analytics tool, a product that sorts through billions of data points and uses that information to highlight consumers who are likely to buy and sell. That means you’ll be spending less time chasing leads and more time closing them. And now you have this unprecedented opportunity at your fingertips in connectMLS. MRED is providing its subscribers with access to Remine’s starter plan, with upgrades available if you want to take your prospecting to the next level with additional tracking, filters, and discounts on purchasing contact information.

Take a closer look…

Key features:

Ownership time: The majority of homeowners move every 7-12 years. Visualize this data on Remine’s interactive map to see where future housing inventory and buyers might be coming from.

Remine

Last sale price: See trends of how much homes have sold for in your target markets.

Sell score: Remine uses property data to predict the amount of time remaining before a listing is put on the market. This information is broken down in categories ranging from 0-6 months to more than 2 years.

Home equity: This filter is available in upgraded plans and allows you to see consumers who have enough equity in their home to put their property on the market. Use this filter to better target homes for door knocking, cold calling, and email campaigns.

Consumer contact information: Once Remine helps you identify consumers who will need your services, you have the option to purchase household contact information a la carte.

So are you ready to pursue real leads? Are you ready to find opportunities that can actually turn into revenue? Are you ready to Remine? You can start here in connectMLS and click on Remine in the tools section. Want some more tips before you get going? Take advantage of the training options below.

Training:

Get started with this introductory video

Register for live Remine webinars below. These one-hour sessions will give you a walkthrough of the property intelligence platform as you learn how to best utilize its many tools.

Wednesday June 6 – 11:00 AM, Click here to register

Thursday June 7 – 6:00 PM, Click here to register

Tuesday, June 12 – 2:00 PM, Click here to register

Thursday, June 14 – 1:00 PM, Click here to register

Click here and select “Remine” or “Remine Online” under “Course” to register for MRED training.
For any additional help, you can chat with Remine’s support team by clicking the blue and white button on the bottom right of the screen when using Remine. And you can always contact MRED’s help desk by calling 630-955-2755 or sending us an email.

Map with prices and one listing

Midwest Real Estate Data Announces Hiring of New CTO Chris Haran

Chris Haran
LISLE, Ill., Mar 14, 2018 – Midwest Real Estate Data is pleased to announce industry veteran Chris Haran will be joining MRED as its Chief Technology Officer (CTO).

Haran comes to MRED from real estate franchise Coldwell Banker, where he served as Vice President of Field Operations. In this executive role, Haran led the company’s strategic efforts as well as organic growth and marketing initiatives. Haran started out in entry level marketing at Coldwell Banker in 2006, working his way up to management positions before starting his Operations VP role in 2015.

This opportunity gave Haran firsthand experience with MRED, as he served on its Board of Managers from 2015-2017. During this time, Haran represented MRED on the Board’s Technology Focus Group. These experiences and more made Haran an ideal candidate to thrive in this vital role.

“Being a pioneer of technology is of the utmost importance to MLSs and I know that Chris is the perfect person to keep MRED at the forefront and push us ahead even farther.” said MRED President/CEO Rebecca Jensen. “Bringing in Chris is a huge milestone for MRED and our customers.”

Haran is a 2005 graduate of Illinois Wesleyan University. He also spent time as a mentor for the National Association of REALTORS® REach program as well as Moderne Ventures, advising startup companies on business plans.

At MRED, Haran will create and implement the strategic vision of technology, a prospect that excites the Illinois native.

“This opportunity is the perfect way to make the most of my passion for emerging technologies and connecting people, ideas, and resources,” Haran said. “MRED is doing big things and I can’t wait to be a part of that.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to more than 40,000 brokers and appraisers and over 7,300 offices. MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin, and northwest Indiana. MRED delivers more than 20 products and services to its customers. MRED is the 2013 Inman News Most Innovative MLS/Real Estate Trade Association, and for nine consecutive years the MRED Help Desk has been identified as one of the best small business centers in North America by BenchmarkPortal. For more information please visit MREDLLC.com.

Contact:

Jeremy Sharp
Midwest Real Estate Data LLC
jeremy.sharp@mredllc.com
630-799-1402

May Brings Higher Illinois Home Sales and Prices

Statewide home sales picked up in May and properties sold quickly even as median prices tracked higher than a year ago, according the latest report from Illinois REALTORS®. Statewide home sales increased 3.8 percent to 17,077 homes sold and the statewide median price rose 8.3 percent to $209,000. Find market talking points and the forecast, and watch a new video on May housing market trends.

links.illinoisrealtors.org

Blog post via Illinois REALTORS®

Renters can afford pricier-than-average homes without increasing monthly expenses

Renters paying the median U.S. rent could afford a house that is 50 percent more expensive than the median U.S. home value, according to a new Zillow study. The study found that with an increase in rent prices across the country and low interest rates, many renters could afford pricier-than-average homes in their current cities without increasing monthly expenses.

Zillow looked at the median rent payment in 50 cities across the United States to see how much home those renters could afford without spending more than they currently spend on rent.

The median rent in the United States was $1,416 in March, which would cover the monthly expenses for a home up to $289,500, which includes the mortgage payment, property taxes, homeowners’ insurance and maintenance and renovation expenses. It also assumes a 20 percent down payment, which many first-time homeowners may not be able to provide.

According to Zillow, 57 percent of the available for-sale inventory nationally is listed for under $289,500 and the median U.S. home value was $196,500 in March.

“Renters hesitant to enter the home buying market for fear of not being able to find an affordable home should be encouraged to discover they may have more options than they thought,” said Zillow Chief Economist Dr. Svenja Gudell. “However, it’s worth noting that many of the more affordable homes for sale may be older, smaller and/or located in less-desirable neighborhoods than they might like.”

In Chicago, the average rent in March was $1,650, which would allow those prospective buyers to afford a home up to $337,347. The median home value in March 2017 in the city was $220,900.

Blog Post via Chicago Agent Magazine

Homes are Selling Fast Across the Country [Infographic]

Major Enhancements are LIVE in connectMLS!

connectmls

You asked, we listened! Based on your feedback, some major changes and upgrades have been made to photos and the Private Listing Network (PLN)!

Photo Highlights:

  • image001

    Unlimited photos per listing (think before you print!)

  • High Definition (HD) photos
  • Restrict selected secondary photos from being distributed to third party websites (ex. IDX, realtor.com, etc.) when the listing goes off-market (Photo rule has been revised)

NOTE: Please be aware that with unlimited photos, if you are printing reports, the number of pages of the report will increase. Please use print preview before printing!

Learn More »

 
Private Listing Network Highlights:

  • Search for homes via a map search!
  • Create a search and receive email notifications when listings become available
  • Create your own custom reports
  • Use “Next” and “Previous” to move between listings
  • And much more!

Learn More »

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Are you experiencing issues or have any questions? You can always contact the MRED Help Desk at 630-955-2755 or help.desk@mredllc.com