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REinventing MLS

Category Archives: Listingbook

MREDpalooza Sponsors Stepping Up to the Plate

Support for Major Real Estate Tech Expo is Streaming In

 LISLE, ILLINOIS (March 6, 2013) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), announced that support for MREDpalooza, the real estate tech expo event of 2013, has already started flowing in.  Product vendors and service providers are seizing the opportunity to participate in an event hosted by one of the largest MLSs in the country.

ShowingTime was the first to commit to sponsoring MREDpalooza.  The ShowingAssist™ product equips MRED real estate professionals with showing management tools enabling them to schedule showing appointments, generate feedback and create listing activity reports for sellers.   Having had some significant enhancements over the past year, MRED highly recommends attendees Zap into ShowingAssist™ training at MREDpalooza. Together, ShowingTime and MRED make quite the dynamic duo.

Listingbook AI, CoreLogic Realist, and SentriLock are a few of the other companies that have leapt into MREDpalooza sponsorship with a single bound.

“ShowingTime is proud to be a sponsor of the first ‘MREDpalooza’,” said ShowingTime President Michael Lane. “We’ve seen strong adoption of all of our products in MRED – from our front desk software, to our appointment center service, to our online scheduling products – and look forward to being at MREDpalooza to meet many more MRED customers in June.”

“Our industry partners and sponsors have a sense for the best opportunities with which to inform clients and prospects about their products and services,” said MRED CEO Russ Bergeron.  “We have already seen terrific response from those deeply involved in real estate and the MLS business.  I am confident that our customers are about to experience a great informational, training, and educational opportunity at MREDpalooza, the likes of which they’ve never seen.”

MRED still has sponsorship opportunities available.  All MREDpalooza participants will enjoy maximum exposure to MRED’s real estate professionals.

About MREDpalooza

MREDpalooza is one of the largest MLS tech expos in the country.  Taking place Tuesday, June 18, 2013, from 9:00 a.m. to 4:00 p.m. at the Donald E. Stephens Convention Center in Rosemont, Illinois, MREDpalooza will be a great opportunity for MRED’s real estate professionals to learn about a myriad of real estate products and services to enhance their businesses.

MRED is planning for several thousand attendees and scores of vendors, many of whom have already committed to attending.  Product training sessions will be offered throughout the day, providing more in-depth understanding of many of the products.  Those wishing to attend or exhibit at MREDpalooza are asked to visit MREDpalooza.com for registration and sponsorship information.

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers and appraisers and 8,000 offices.  MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.  MRED delivers over twenty products and services to its customers, complementing connectMLS™, the top-rated MLS system in the country per the latest WAV Group MLS Technology Survey.  For more information please visit MREDLLC.com.

MRED Rolls out the Red Carpet for Listingbook AI

Agent Insight™ Client Collaboration Platform
Revolutionizes Communications with Real Estate Professionals

LISLE, ILLINOIS (February 20, 2013) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), has announced that Listingbook AI, the cutting edge customer collaboration/interaction tool, has gone live to its nearly 40,000 real estate practitioners.

Listingbook AI is the only real estate platform that gives consumers the ability to search MLS data, while giving their real estate professionals the means with which to collaborate and interact with them on a deeper and more meaningful level.  AI includes features such as price reduction notifications, school information, and sold history that further enhance the value of the listing information to which consumers have access.     Fully integrated into MRED’s MLS system, every MRED agent has been given a free subscription to Listingbook AI. Listingbook also offers an upgrade path to the Pro™ version of their product which includes even more in-depth benefits and features.

“We are excited to bring our next generation Listingbook AI service to MRED’s 40,000 real estate professionals, as well as their house selling and house hunting clients throughout the Chicagoland area,” said Randall Kaplan, Chief Executive Officer of Listingbook.  “Buyers can be confident that Listingbook gives them access to the most accurate and comprehensive information on every MLS-listed home for sale. Additionally, sellers can use Listingbook to monitor competitive listings on the market and to understand sales trends – ensuring that they get the best price for their home,” Kaplan said.

“Listingbook AI further boosts the mission of MRED – to Reinvent MLS,” said MRED CEO Russ Bergeron.  “We now provide our real estate professionals with a great relationship building tool.  Listingbook AI eliminates the unknown – one can now know what clients are thinking by identifying what, where and when they are searching. Letting the client take the wheel, while constantly monitoring their progress and location, puts the Realtor® in control.  This is a win for everybody in the transaction, and we’re excited to be able to provide access for all of our customers and their clients.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers and appraisers and 8,000 offices.  MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.  For more information please visit www.MREDLLC.com.

About Listingbook

Listingbook™ LLC, based in Greensboro, N.C., is an online service that connects real estate agents and their clients through an integrated platform of client management, sales productivity and direct marketing tools. Listingbook has qualified users who gain access only through their licensed real estate agent. Listingbook is the first-ever web based community of qualified buyers and sellers, brokers and agents and home service professionals. The company was founded in 1999 and has agreements in place throughout the Continental US.  For more information about Listingbook, call 336-722-3456 x101 or visit listingbook.com.

Midwest Real Estate Data LLC (MRED) Enters Into Licensing Agreement with Listingbook

Midwest Real Estate Data LLC (MRED) announced today it has entered into a licensing agreement with Listingbook to provide MRED’s 40,000 customers with Listingbook’s new Agent Insight online service that, starting in 2011, will revolutionize how Chicagoland’s homebuyers and sellers receive real estate listings and communication from their real estate agents.

Listingbook is a client servicing application that empowers buyers and sellers to retrieve key information regarding instant market data through a collaborative relationship with their agent.  Listingbook automates, tracks and analyzes client activities in an agent-managed, real-time environment that encourages collaboration and communication. It is being customized to match MRED’s MLS data definitions and business rules and will allow MRED brokers and agents to register their buyers and sellers and give them access to a content rich, collaborative and personalized web-based application that searches listings, provides CMAs, manages Open Houses, organizes tasks and provides daily communications and informational updates between the agent and their clients. 

“The Listingbook Application enhances and extends the power of our MLS system allowing agents to be even more proactive and productive in servicing their clients,” said Russ Bergeron, CEO of MRED.  “We are thrilled to be able to provide this premium client development and retention tool to our brokers and agents to better serve their clients.”  “The key aspect of Listingbook our Board found most attractive is it empowers the consumer while constantly keeping the agent in control of the transaction process,” stated Dean Rouso, President of MRED.

“Thanks to Listingbook’s Reporting System, my sellers see real time price reductions and new listing competition.  They now call me to request price reductions!  Listingbook also lets my buyer clients browse the MLS listing content like an agent while letting me see what they’re searching.  My business has increased more than 25% because I am working with ‘smarter’ buyers and sellers,” says Earl Ruthman, Broker for Coldwell Banker Leader Realty.

Todd S. John, Listingbook COO, stated, “Agents’ quantifiably see their businesses grow when they use Listingbook and that’s why comments like Earl’s come to us daily from across the country.  Never have I been involved with a business where the unsolicited customer testimonials pour in like they do here.  We’re thrilled to bring our patented client management system to the Chicagoland, but even more excited to watch agents’ businesses grow as a result.”

“In today’s market, it is even more crucial to have a tool that empowers consumers and improves the efficiency and professionalism of MRED’s customers.  We expect terrific results based on the feedback from other Listingbook markets,” said Bergeron.

About MRED

Midwest Real Estate Data (MRED) is a real estate data aggregator and distributor that provides the largest multiple listing service (by listing volume) to over 40,000 customers, with property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.

About Listingbook

Listingbook™ LLC, based in Greensboro, N.C., is an online service that connects real estate agents and their clients through an integrated platform of client management, sales productivity and direct marketing tools. Listingbook has qualified users who gain access only through their licensed real estate agent. Listingbook is the first-ever web based community of qualified buyers and sellers, brokers and agents and home service professionals. The company was founded in 1999 and has agreements in place throughout the Continental US.  For more information about Listingbook, call 336-722-3456 x101 or visit www.listingbook.com.

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