MRED Blog

REinventing MLS . . .

MRED’s New Listing Distribution Solution

MRED Brokerages Have Easy and Effective Management and Control of their Listing Content

LISLE, ILLINOIS (APRIL 10, 2015) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), has introduced functionality to its customers that allows Brokerages to easily and effectively manage and control the distribution of their listing content. “Listing Syndication” is the term that is used in the industry to describe the distribution of listing content to different websites on the Internet. It is extremely important for real estate companies to direct how the properties they are marketing for sale are syndicated.

MRED has introduced a Listing Syndication Dashboard as a one-stop spot for its Managing Brokers to view and modify their syndication settings to insure that MRED is making their listing content available only to those sites the Brokerage has authorized. Analytics are also available to display listing view statistics on offices’ listings.

The back-end technology driving the information collected from the Listing Syndication Dashboard to the appropriate distribution channels was delivered by dynaConnections, MRED’s MLS vendor. As is typical of the provider of the nation’s top MLS system, connectMLS™, dynaConnections was able to quickly implement technology that works seamlessly with MRED’s website to track and distribute listing content in accordance with Broker’s direction.

“We strive to provide our Customers with truly comprehensive MLS software and solutions,” explained dynaConnections CEO, Tim Ford. “Recent changes within the industry exposed a need. We were happy to help MRED meet that need and provide service above and beyond our MLS solution, connectMLS™.”

“This was not a problem but an opportunity for MRED to address an immediate need of our customers at the highest business level,” said MRED President and CEO Rebecca Jensen. “I am thrilled we are able to provide a new tool that will improve our customers’ ability to manage their listing syndication choices. Thanks to dynaConnections for their work behind the scenes to make this happen so quickly.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers and appraisers and 8,000 offices. MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana. MRED delivers over twenty products and services to its customers, complementing connectMLS™, the top-rated MLS system in the country for two years running according to the WAV Group MLS Technology Survey. MRED is the 2013 Inman News Most Innovative MLS/Real Estate Trade Association, and for four consecutive years the MRED Help Desk has been identified as one of the best small business centers in the United States and Canada by BenchmarkPortal. For more information please visit MREDLLC.com.

About dynaConnections Corporation and connectMLS™

dynaConnections Corporation is an Austin-based real estate software company that is renowned for constant innovation and dedication to service. Its flagship product, connectMLS™, is a patent-pending, one-of-a-kind multiple listing service solution that is second to none with millisecond response time and ease of access on all devices and web browsers. Rich embedded features and seamless integrations allow connectMLS to be an intuitive, all-in-one real estate transaction manager for both agents and clients. For over thirteen years, dynaConnections and the connectMLS solution have been continually exceeding all standards of what the real estate industry expects from an MLS provider. For more information, visit: www.dynaconnections.com.

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dynaConnections and connectMLS™ are registered trademarks of dynaConnections Corporation. All other company and product names may be trademarks of the respective companies with which they are associated.

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