MRED Blog

REinventing MLS . . .

Midwest Real Estate Data LLC (MRED) Enters into Licensing Agreement for Cloud CMA

Midwest Real Estate Data LLC (MRED) announced today it has entered into a licensing agreement to provide MRED’s 40,000 customers with W&R Studios’ Cloud CMA product in early 2011.

Cloud CMA is an innovative as well as eye-catching product for preparing comparative market analyses, buyer’s tours and other property reports.  With Cloud CMA users can easily create amazing presentations from a desktop/laptop or mobile smartphone, with exclusive blended data from top websites including Google, Zillow, education.com, Walk Score, Yelp and more.

When Cloud CMA is integrated with MRED’s connectMLS™ MLS system, users will be able to search for listings and comparables and seamlessly launch the Cloud CMA package to produce stunning reports that will help them win more listings and write more offers.

“One of MRED’s goals is to locate tools with which to arm real estate professionals so that they are the driving force for every real estate transaction,” said Russ Bergeron, CEO of MRED.  “Cloud CMA will enable our customers to create personalized reports that blend data from our MLS and top websites to give their clients the full spectrum of real estate information.” 

“The key aspect of Cloud CMA our Board found most attractive is that it provides our agents with a cutting edge tool that incorporates all of the real estate information available for today’s agent,” stated Dean Rouso, President of MRED.

Kelly Reichert, an agent with Coldwell Banker in Ft. Collins, Colorado, and an avid Cloud CMA user, said, “I’m so excited with the Cloud CMA program.  This program saves me so much time in preparing a market analysis.  I am so grateful I have this tool!”

“Cloud CMA’s reports aren’t just a pretty face – they have a purpose, too,” said Greg Robertson, co-founder of W&R Studios.  “The layout, page order, content and design are all about taking your client to the next step, whether it’s making an offer, or signing that listing agreement.  If you can use e-mail you can use Cloud CMA.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor that provides the largest multiple listing service (by listing volume) to over 40,000 customers, with property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.

About W&R Studios

Founded in 2008, W&R Studios is a privately held web software company located in Huntington Beach, California. W&R Studios focuses on creating the next generation of web-based software solutions for the real estate industry. By providing a “less is more” approach to software design, elegant user interfaces, and using the latest in agile programming, W&R Studios’ software applications are at the same time powerful, yet accessible to everyone.

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