REinventing MLS

Monthly Archives: February 2013

NAR’s 4th Quarter Home Sales Report [INFOGRAPHIC]

This infographic shows NAR’s 4th Quarter Home Sales Report from the KMC Blog


Is There a Window of Opportunity for Sellers Right Now?

One of the most interesting revelations of the latest National Association of Realtors (NAR) Existing Home Sales Report is the shortage of housing inventory being reported throughout much of the country. At the same time, buyer demand is dramatically up over last year.  Here are some key points:

  • Total housing inventory at the end of January fell 4.9 percent to 1.74 million existing homes available for sale, which represents a 4.2-month supply at the current sales pace.
  • This represents the lowest housing supply since April 2005 when it was also 4.2 months.
  • Listed inventory is 25.3 percent below a year ago when there was a 6.2-month supply.
  • Raw unsold inventory is at the lowest level since December 1999 when there were 1.71 million homes on the market.

Take a minute to read the full article from the KCM Blog

Car Share Infographic: Top 10 U.S. Car Sharing Cities

Here is a great inforgraphic showing the top cities with Car Share from Walk Score


Car Share Infographic Footnotes

What Were the Top 10 Real Estate Sites in January?

The real estate wing of the World Wide Web is an increasingly competitive slice of cyberspace, with some of the Internet’s most popular websites fighting for agents, brokers and, of course, Internet home shoppers.

But of the many real estate websites out there, which ones prove the most popular with Web users? Using data from Experian Marketing Services, the folks at Inman News put together a ranking of the Internet’s most popular real estate sites, including the percentage each respective site garners among all Internet visitors.

Check out the infographic HERE for the results from Chicago Agent Magazine

MRED Rolls out the Red Carpet for Listingbook AI

Agent Insight™ Client Collaboration Platform
Revolutionizes Communications with Real Estate Professionals

LISLE, ILLINOIS (February 20, 2013) – Midwest Real Estate Data (MRED), Chicagoland’s multiple listing service (MLS), has announced that Listingbook AI, the cutting edge customer collaboration/interaction tool, has gone live to its nearly 40,000 real estate practitioners.

Listingbook AI is the only real estate platform that gives consumers the ability to search MLS data, while giving their real estate professionals the means with which to collaborate and interact with them on a deeper and more meaningful level.  AI includes features such as price reduction notifications, school information, and sold history that further enhance the value of the listing information to which consumers have access.     Fully integrated into MRED’s MLS system, every MRED agent has been given a free subscription to Listingbook AI. Listingbook also offers an upgrade path to the Pro™ version of their product which includes even more in-depth benefits and features.

“We are excited to bring our next generation Listingbook AI service to MRED’s 40,000 real estate professionals, as well as their house selling and house hunting clients throughout the Chicagoland area,” said Randall Kaplan, Chief Executive Officer of Listingbook.  “Buyers can be confident that Listingbook gives them access to the most accurate and comprehensive information on every MLS-listed home for sale. Additionally, sellers can use Listingbook to monitor competitive listings on the market and to understand sales trends – ensuring that they get the best price for their home,” Kaplan said.

“Listingbook AI further boosts the mission of MRED – to Reinvent MLS,” said MRED CEO Russ Bergeron.  “We now provide our real estate professionals with a great relationship building tool.  Listingbook AI eliminates the unknown – one can now know what clients are thinking by identifying what, where and when they are searching. Letting the client take the wheel, while constantly monitoring their progress and location, puts the Realtor® in control.  This is a win for everybody in the transaction, and we’re excited to be able to provide access for all of our customers and their clients.”

About MRED

Midwest Real Estate Data (MRED) is the real estate data aggregator and distributor providing the Chicagoland multiple listing service (MLS) to nearly 40,000 brokers and appraisers and 8,000 offices.  MRED serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest Indiana.  For more information please visit

About Listingbook

Listingbook™ LLC, based in Greensboro, N.C., is an online service that connects real estate agents and their clients through an integrated platform of client management, sales productivity and direct marketing tools. Listingbook has qualified users who gain access only through their licensed real estate agent. Listingbook is the first-ever web based community of qualified buyers and sellers, brokers and agents and home service professionals. The company was founded in 1999 and has agreements in place throughout the Continental US.  For more information about Listingbook, call 336-722-3456 x101 or visit

Housing Market in 2013: Freddie Mac’s Projections

Some believe that our coverage of the housing market at times is too optimistic. Today, we want to report on Freddie Mac’s projections for the real estate market in 2013 as per their latest U.S. Economic and Housing Market Outlook.

Frank Nothaft, Freddie Mac vice president and chief economist, explains:

“Across the nation, most local housing markets have room for sustainable growth, particularly in home construction and sales. As the broader economy heals, expect to see more good news with house prices continuing their recent upward trend, and home sales and housing starts continuing to post strong growth rates.”

The report also offered projections on sales and prices.

Read full report with Freddie Mac’s projections from KCM Blog HERE